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The Tidal Financial Group (Tidal) expanded rapidly over the last decade and encompassed multiple ETF related brands including Toroso Investments, Tidal ETF Services, and the ETF Think Tank. Going forward all activity will be unified under the Tidal brand as we become one company, dream, family, and platform focused on holistic ETF customer solutions.

Get Think Tanked Distilled with Tyrone Ross

With bitcoin hovering around the $60,000 level, dogecoin getting pumped by Elon Musk and Coinbase looking to IPO later this month, the cryptocurrency market looks like it’s here to stay whether people like it or not. But there’s much greater potential for the development of the blockchain and cryptocurrency markets than just the price of bitcoin. The ETF Think Tank recently welcomed Tyrone Ross, the CEO of Onramp Invest, to discuss the possibilities. Onramp describes itself as “the most comprehensive digital asset management network that financial advisers need to help their clients safely, confidently, and intelligently invest in digital assets.”

Ross’ passion for the cryptocurrency market is fueled by two goals – 1) a desire to bring a level playing field and equal access to financial services for all people regardless of their background and 2) developing the education necessary for individuals and advisors to understand how cryptocurrency can help achieve that goal.

Ross notes that the banking system is not set up for a certain class of people, the “underserved” as he calls it. There is a group of people who use payday lenders and Western Union because they don’t care about paying a 3-5% fee if it means you get money today, especially if you need basic human services, such as food and utilities. Cryptocurrencies can help fill that gap by facilitating the transfer of money without the huge fees and have it arrive immediately often without needing to get off the couch. Ross says that a lack of access and lack of education are the biggest hurdles and we need to force our legacy financial services systems to catch up because all people deserve financial services access.

How does Onramp fit in? Cryptocurrencies have become a firm part of the investing landscape, but many financial advisors don’t have the knowledge needed in order to advise their clients on how to use bitcoin. Onramp aims to provide access and education to everybody. By educating advisors, it allows them to fulfill their fiduciary duty to their clients and allow them to make coherent arguments on cryptocurrencies and blockchain. Ross says that bitcoin matters in today’s financial landscape. Advisors and executives need to understand it. The emergence of cryptocurrencies has brought most people back to the starting line in terms of education and that’s a powerful thing.

Ross says that there are risks to advisors for not being educated on cryptocurrencies. Outside of the straight learning piece, advisors potentially expose themselves to legal and regulatory risks. Part of that requires receiving more guidance from the SEC as far as what cryptocurrency is (a commodity, a security, something else?). There are also issues of qualified custody and insurance, but the most important need for advisors is to make all of these pieces talk to each other. Even if advisors don’t put their clients in bitcoin, they should at least be having the conversation. The emphasis should be on education for both themselves and their clients.

How does Ross suggest people begin to educate themselves on cryptocurrency and
blockchain? Start with the bitcoin white paper and just keep asking questions. He says that we may come as skeptics, but the important thing is to learn.

This week we have Jeff Knupp, President of DSC Quantitative Group. We’ll be discussing Venture Capital and Private Equity Buyout. Come join us! As always, bring your questions.

Disclosure

The information provided here is for financial professionals only and should not be considered an individualized recommendation or personalized investment advice. The investment strategies mentioned here may not be suitable for everyone. Each investor needs to review an investment strategy for his or her own particular situation before making any investment decision.

All expressions of opinion are subject to change without notice in reaction to shifting market conditions. Data contained herein from third party providers is obtained from what are considered reliable sources. However, its accuracy, completeness or reliability cannot be guaranteed.

Examples provided are for illustrative purposes only and not intended to be reflective of results you can expect to achieve.

All investments involve risk, including possible loss of principal.

The value of investments and the income from them can go down as well as up and investors may not get back the amounts originally invested, and can be affected by changes in interest rates, in exchange rates, general market conditions, political, social and economic developments and other variable factors. Investment involves risks including but not limited to, possible delays in payments and loss of income or capital. Neither Toroso nor any of its affiliates guarantees any rate of return or the return of capital invested. This commentary material is available for informational purposes only and nothing herein constitutes an offer to sell or a solicitation of an offer to buy any security and nothing herein should be construed as such. All investment strategies and investments involve risk of loss, including the possible loss of all amounts invested, and nothing herein should be construed as a guarantee of any specific outcome or profit.  While we have gathered the information presented herein from sources that we believe to be reliable, we cannot guarantee the accuracy or completeness of the information presented and the information presented should not be relied upon as such. Any opinions expressed herein are our opinions and are current only as of the date of distribution, and are subject to change without notice. We disclaim any obligation to provide revised opinions in the event of changed circumstances.

The information in this material is confidential and proprietary and may not be used other than by the intended user. Neither Toroso or its affiliates or any of their officers or employees of Toroso accepts any liability whatsoever for any loss arising from any use of this material or its contents. This material may not be reproduced, distributed or published without prior written permission from Toroso. Distribution of this material may be restricted in certain jurisdictions. Any persons coming into possession of this material should seek advice for details of and observe such restrictions (if any).

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