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The Tidal Financial Group (Tidal) expanded rapidly over the last decade and encompassed multiple ETF related brands including Toroso Investments, Tidal ETF Services, and the ETF Think Tank. Going forward all activity will be unified under the Tidal brand as we become one company, dream, family, and platform focused on holistic ETF customer solutions.

With ETFs About to Be Easier to Build, Aspiring Money Managers Go Solo

It’s never been easier to start an exchange-traded fund — or so it seems.

 Just ask the two wannabe asset managers who are planning new funds by themselves, away from the third-party ETF expert they previously relied upon to usher them through the arcane process. And they aren’t alone. With regulators set to  remove red tape around getting funds to market, flying solo is now a viable possibility for even the smallest of issuers.

 These “financial buccaneers” — as Vanguard’s legendary founder, Jack Bogle, recently  labeled some ETF issuers — are the lifeblood of so-called white-label fund firms, which make their money guiding industry newbies into the $3.6 trillion exchange-traded marketplace.

Bloomberg

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